Title of organization: Department of Agricultural Logistics, Trade and Marketing
My professional interests include the examination of settlements from a marketing point of view.
Professional experience: • Szent István Universtiy • Murray State University, Murray, KY, USA
Degree: • Economist in Regional and Environmental Economic Studies • Economist in Commerce and Marketing
Field of research: • Place and city marketing • Tourism marketing
Awards: • Scholarship of the Republic • OTDK 3rd place • Pro Negotio Universitatis • Szent István University Doctoral and Habilitation Centre Special Award
PhD Studies information: LINK Publication data:LINK
Taught courses: • Basics of Marketing Management • Distribution Chains • Marketing • Marketing Communication • Marketing PR • Region and Settlement Marketing • Software in Marketing • Product and Service Marketing • Product Marketing and Commerce
Selectable thesis topics: • Examination of one settlement/city/region’s marketing activity • Examination of a company's marketing activity • Effect of marketing communication tools on consumer behavior • Examination of a company’s PR activity • Examination of tourist attractions in the viewpoint of marketing
We use cookies to deliver personalized content, analyze trends, administer the site, track user movements on the site, and collect demographic information about our user base as a whole. Accept all cookies for the best possible experience on our website or manage your preferences.
Visit our Privacy Policy
